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The SCAMPER Method is a brainstorming technique used by teams to generate new solutions and ideas to improve their products and services. SCAMPER is an acronym that stands for: Substitute, Combine, Adapt, Modify, Put to other use, Eliminate, and Reverse.
Brainstorm replacing an existing process or part with something else:
Think about joining different parts or ideas together in new ways:
Adjust existing parts to improve the product or process:
Determine whether you could gain improved functionality from an existing process:
Think about whether the current process or part can be used in a new way:
Remove or simplify a process, part, or idea:
Brainstorm ways to rearrange and re-order processes:
The first thing you want to do when using this brainstorming technique is to clearly identify the problem you are trying to solve. It is important to be specific so all members of the team recognize the goal of the brainstorming session.
Next, you want to put together a team of people with diverse outlooks. Hold the brainstorming session and work through the SCAMPER acronym by asking questions for each of the seven elements. Fill out the diagram as you go with everyone's suggestions and ideas.
Lastly, review all the answers that your team came up with. Determine which ideas could be a solution to the problem and explore them in more detail.
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